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Lead the new trend of automotive olfactory experience

2025,03,18
Recently, new developments have emerged in the high-end automotive fragrance sector. A series of fragrance atomizer products specifically designed for luxury car brands have been launched one after another, injecting new vitality into the upgrade of automotive interior experiences. Among them, many products have become the focus of the industry with their unique designs and exclusive fragrances. ​

The highly anticipated products this time include Mayback NO.12 Perfume Atomizer for Mercedes-Benz Flacon. As a fragrance atomizer tailor-made by Maybach for the Mercedes-Benz Flacon series, it demonstrates extremely high professionalism in fragrance combination and atomization technology. It can create a richly layered olfactory atmosphere for drivers and passengers. While Mercedes Flacon Perfume Atomizer with FREESIDE MOOD takes "free state of mind" as its core, integrating fresh and natural fragrance notes into it. Through precise atomization control, the interior space of the car is always filled with a comfortable and pleasant atmosphere. Bring a unique sensory experience to Mercedes-Benz owners. ​

Meanwhile, Mayback Agarwood Perfume Atomizer for Mercedes-Benz Flacon has attracted widespread attention thanks to its precious agarwood ingredient. The rich flavor and unique charm of agarwood are released through advanced atomization technology, not only demonstrating Maybach's ultimate pursuit of high-end materials, but also adding a touch of elegance and dignity to the Mercedes-Benz Flacon series. ​

In the BMW camp, many fragrance products have also performed outstandingly. BMW Ambient Air blue site NO.1 and BMW Ambient Air blue site NO.2 continue BMW's exploration of blue-toned fragrances. Although both products belong to the blue series, they have different focuses in terms of fragrance layers. The former is fresher and brighter. The latter, on the other hand, adds a touch of depth and remoteness, meeting the personalized demands of different car owners for in-car fragrances. The BMW Ambient Air golden site NO.2 takes the Golden series as its selling point. The warm and luxurious fragrance complements the sporty luxury temperament of BMW, adding a unique sense of sophistication to the interior space. ​

Industry insiders say that the launch of these exclusive fragrance atomizers not only reflects the pursuit of interior details by car brands, but also is a microcosm of the continuous upgrading of user experience in the high-end car market. As consumers' demands for the quality of car life rise, the market potential of car fragrances, as an important element to enhance the pleasure of driving and riding, is gradually being unleashed. In the future, more innovative products may emerge, promoting the continuous development of the industry. ​
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